UI / UX design for mobile app for supporting pregnancy and postpartum journeys
Client
Chicco
Year
April, 2021
When Chicco approached us with the idea of developing an app to support pregnant women and postpartum mothers, I initially felt uncertain about how to approach the visual design for this project as a male. However, after conducting extensive research and engaging in numerous conversations with mothers, I gained valuable insights and ideas that proved to be incredibly worthwhile.
Print, color palette from branding guideline.
Digital, user journey map.
Digital, framework.
"Article" and "Category" pages.
First time user, introduction screens
Slide-in navigation
“Food” category home page
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